Miles for Lyft rides? Yes, please!
Effective today, members of Delta’s SkyMiles program can earn one mile for every $1 spent on Lyft rides. In addition, through August 31, Lyft customers can earn three miles per $1 on rides to or from airports where Lyft offers service. And new Lyft customers who sign up via delta.com/lyft will receive two $10 credits, applicable to the user’s first two Lyft rides within 60 days.
Lyft fares probably average less than $10, so this new partnership isn’t going to generate any great mileage windfalls for SkyMiles members. But it’s smart marketing on the part of both Delta and Lyft; linking the two companies together gets Lyft in front of Delta’s business travelers and gives Delta exposure to Lyft’s younger customer base. The same could be said of Delta’s relationship with Airbnb.
Lyft already has a mileage-earning relationship with JetBlue, but it’s limited to airport rides.
Also of interest is what this partnership is not: a Delta-Uber tie-up. While Uber remains the overwhelming rideshare market leader, its reputation has taken a hit recently with a string of negative publicity. That has resulted in a relative improvement in Lyft’s image, as the default good guy in the two-company competition. This new partnership amounts to receiving Delta’s seal of approval, which further burnishes Lyft’s image, and its future prospects.
Reader Reality Check
Lyft or Uber: Which do you use?
More from SmarterTravel:
- Is Tipping Coming to Uber?
- World’s Largest Airline Will Add Seats, Reduce Comfort
- J.D. Power Says Air Travel Is Better than Ever
After 20 years working in the travel industry, and 15 years writing about it, Tim Winship knows a thing or two about travel. Follow him on Twitter @twinship.
We hand-pick everything we recommend and select items through testing and reviews. Some products are sent to us free of charge with no incentive to offer a favorable review. We offer our unbiased opinions and do not accept compensation to review products. All items are in stock and prices are accurate at the time of publication. If you buy something through our links, we may earn a commission.
Related
Top Fares From
Today's Top Travel Deals
Brought to you by ShermansTravel
Kenya: 14-Night Tour, Incl. Tanzania &...
smarTours
vacation $7125+7-Night Caribbean Round-Trip Cruise From Orlando:...
Norwegian Cruise Line
cruise $739+Ohio: Daily Car Rentals from Cincinnati
85OFF.com
Car Rental $19+